Implementing the Base Barion Pixel

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Implementing the Base Barion Pixel

Getting Ready

The first prerequisite to implement the Base Barion Pixel irrespective of your webshop is knowing your your Barion Pixel ID.

Afterwards, the exact details differ based on the platform that your webshop uses.

Direct HTML implementation

If you have direct access to the codebase of your website, meaning you can directly edit the HTML code of the pages that are displayed, paste the Base Barion Pixel code as follows into the `<head>` tag of your website. This can be found just after the doctype declarations, and is comprised of various site metadata, such as the title of the current page.

The higher it is in the page markup the better, since our code takes a minimal time to run as the majority of Barion Pixel functions are loaded from an external source which loads asynctronously so that it won't block your page from loading or cause slowdowns.

IMPORTANT
Be sure to insert your unique Barion Pixel ID at both locations in the provided code example, marked by a red outline. Always double check your Barion Pixel ID. The Barion Pixel ID is different in the sandbox and live Barion systems.

Implementation of the base code

   
        <script>
            // Create BP element on the window
            window["bp"] = window["bp"] || function () {
                (window["bp"].q = window["bp"].q || []).push(arguments);
            };
            window["bp"].l = 1 * new Date();
    
            // Insert a script tag on the top of the head to load bp.js
            scriptElement = document.createElement("script");
            firstScript = document.getElementsByTagName("script")[0];
            scriptElement.async = true;
            scriptElement.src = 'https://pixel.barion.com/bp.js';
            firstScript.parentNode.insertBefore(scriptElement, firstScript);
      
            // Send init event
            bp('init', 'addBarionPixelId', 'BP-0000000000-00');
        </script>

        <noscript>
            <img height="1" width="1" style="display:none" alt="Barion Pixel" src="https://pixel.barion.com/a.gif?ba_pixel_id='BP-0000000000-00'&ev=contentView&noscript=1">
        </noscript>
    

Static HTML pages

Dynamic HTML pages